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Utilisation of marketing communications within a sports organisation

For all participants:

By completing this questionnaire you are consenting to have your results used in this dissertation. The questionnaire will remain anonymous therefore you are encouraged to answer as honestly as possibly.This is voluntary participation and you have the right to withdraw at any time if you wish.

The project has been devised to investigate how sporting organisations use advertising and media to deliver their message to consumers, and to what extent they focus on marketing communications. The questionnaire should take no longer than 10 minutes, please attempt to answer all questions.

Thankyou for taking the time to be involved in this project.

Data Protection Act

I understand that data collected about me during my participation in this study will be stored on computer, and that any files containing information about me will be made anonymous.

I agree to the University of Southampton recording and processing this information about me.  I understand that this information will be used only for the purpose of this study and my consent is conditional upon the University complying with its duties and obligations under the Data Protection Act.

If you have any queries or complaints please contact Dr. Martina Prude through her email address: